Through his book Speak to win, master communicator and successful author Brian Tracy, stresses that you must carefully plan every part of a speech, and that everything should flow logically from one idea to the next. Rehearse your speech until it is perfect.
He also expands on fundamentals which are often overlooked such as how to respect your audience and never waste their time. He also shares his eight components of any long speech, which is also very insightful. Tracy possesses a wealth of knowledge about how to set up a speaking engagement, plan a speech and then communicate it with impact. If you want to increase your potential of impressing an audience at a business meeting or presentation, this is the book to read.